As per this story in The New York Times.
One recent discovery, from a cellar in Illinois, might be unlike any other, showing Ruth in his prime and shot from close range, sitting atop a pony while wearing a child’s cowboy hat and muttering into a home movie camera, as a boyish Lou Gehrig, who never had children and was known for his dignified demeanor, held children and framed his smile with big dimples.
Amid the eight reels of 16-millimeter film found in excellent condition in the cellar are three and a half minutes of Ruth and Gehrig wearing the uniforms, but not the caps, of their barnstorming teams. The film is thought to have been shot with a high-end home movie camera in or around Sioux City, Iowa, on Oct. 18, 1927 — 10 days after the Yankees completed a four-game World Series sweep of the Pittsburgh Pirates.
I’m still looking for my shoebox of 1960-70s baseball card inserts.

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